Sunday, December 5, 2010

Groupon For Greenies

Groupon's pretty great for eco-bargain hunters like us-- in New York City, it has offered discounts on the likes of American Apparel, the Brooklyn Botanic Garden, andGustOrganics (as pictured above.) Not all of the sales stem from sustainable sources, however. The random helicopter tour, sushi restaurant or Gap discount often lands in my inbox. Delete.
MindBodyGreen Deals on the other hand is one of those, "why-didn't-I-think-of-that?" Groupon business models--filling the niche for greenies looking to support and save pennies solely in the eco- health, spa and travel department.
The founder of all this is Jason Wachob, who is entirely cool (I chatted with him over cocoa as he shared his website's no-ads model). Only part of a three-member team, he does the homework, partnering up and creating deals with only responsible companies walking the green talk.